Thursday, June 17, 2010

2010 National Assisted Living Week®

Washington DC - NCAL is proud to announce that “Living Life” is the theme for the 2010 National Assisted Living Week (NALW) and released the accompanying logo.

The 2010 NALW begins on Grandparents Day, Sunday, Sept. 12 and ends Saturday, Sept. 18, 2010.

Established by NCAL in 1995, NALW acknowledges the unique relationships that staff, family members, and volunteers have in caring for nearly 1 million residents in assisted living communities nationwide. 

During NALW, assisted living communities plan and host a variety of events and activities for all to enjoy based on the theme, “Living Life.” 

“Assisted living communities around the country are committed to giving their residents the environment and opportunities they need to reach their goals on a daily basis,” says David Kyllo, NCAL’s executive director.  “‘Living Life’ means enjoying activities and pursuing passions, whatever they may be. It is the lifelong pursuit of happiness and growth. ‘Living Life’ reflects the commitment of assisted living professionals providing person-centered care to their residents. During National Assisted Living Week, communities create special programming that is fun for the residents, family members, and involves everyone who contributes to enhancing residents’ lives.” 

NCAL is currently developing a planning and product guide, which will contain activity ideas, media kit materials, and products featuring the 2010 logo and theme. The guide will be available in June 2010. 
To obtain a copy of the logo for use on calendars and invitations, contact sosborne@ncal.org

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